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The Ecommerce Myth
By: Frank Voorburg
Introduction Ecommerce is growing rapidly. Besides the big players such as Amazon.com and Buy.com, small businesses realize that they can also increase their sales revenues by using the Internet. With this realization, more and more online stores are opened by the small business segment.
The goal of this article is to increase the ecommerce myth awareness and to show you how to deal with the myth. The definition of the ecommerce myth is: Open you online store and customers will automatically come.
Demystifying the Myth Using an online store to sell your products and services has great potential. Through the website of your online store, the entire world can purchase products and services from you. They no longer have to physically come to your store for purchases.
With the growing popularity of the Internet, the number of websites has increased exponentially. Unfortunately, this means that the chances of potential buyers finding your website have decreased and that competition is fierce. Visitors can stop by your competitor and perform price comparisons in a manner of minutes and from the comfort of their home.
Consider this and become aware of the ecommerce myth. Opening your online store is not enough for making it a success. A key factor to the success of your ecommerce ventures is to generate traffic to your website; you need web site visitors in order to make sales through your online store.
You can take several steps to create website traffic. The following list contains a summary of popular methods to increase website traffic.
Online directories. List your site at online directories such as yahoo.com and business.com. Internet users use these to find companies. If you are not listed, they will not find you.
Link exchange. Exchange links with your partners and with sites containing content relevant to your business. Hint: You can find out who links to your competitors by performing a search on Google.com for link:http://www.yourcompetitor.com.
Keyword optimization. Find your niche keywords used by your visitors to find your online sto....[MORE]
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A wealth of information. Lupra.com is a non-profit website that contains hundreds of articles about doing business online and many other business-related issues. thanks for visiting us, Brian Lupra!
[see more on Lupra.com - Ecommerce and small business information at your fingertips]
Sell online with Yahoo! Merchant Solutions, a complete ecommerce service. Includes web hosting, email and domain name, shopping cart, credit card processing, and 24/7 toll free phone support.
[see more on Ecommerce Hosting Solutions from Yahoo! Small Business]
Ecommerce hosting plans ideal for those companies who need a smallbusiness web hosting solution ... ecommerce. dedicated servers ... WEB HOSTING PLANS. Business Hosting. Commerce Hosting ... online chat and develop email newsletters and promotions. 100 Business Email Accounts 1GB ...
[see more on Ecommerce hosting - Small Business Web Hosting]
NetSuite SmallBusinessEcommerce offers a single smallbusiness application that integrates in a single a web store with order management, real-time inventory and customer management. ... Business. NetSuite SmallBusiness
[see more on NetSuite Small Business Ecommerce and Customer Relationship Management Software]
Everything you need to know about doing business on the Internet. Information for C-Level executives andsmall-to-mid-sized business managers. ... Resource Center. SmallBusiness. Trends ... move to attract more smallbusiness customers, Microsoft is launching a ... has announced a new smallbusiness server aimed at diversifying its ...
Tax guru Barbara Weltman explains the options available for obtaining capital for your growing ecommerce business. In Part 1, she discussed the pros and cons of borrowing money (debt) vs. taking in investors (equity) - see Raising Funds for Your Online Business: Debt vs. Equity . Today, she discusses where to look for debt and equity financing and some pitfalls to avoid.
May 18, 2012 -- Online business directory Yell announced on Tuesday that it acquired UK website and ecommerce shop builder Moonfruit for $29 million in cash. Yell will pay retention bonuses of up to $8 million to key Moonfruit management after two years, if they remain exclusively employed by Yell.